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How to Start a Website for Beginners
By: Peter Nisbet

Not many beginners know how to start a website, and although there is plenty of advice online, not all have your welfare in mind. This article shows you what is involved in internet marketing, and how to start a website that will help you to compensate for the job that you might have lost.

It's a lot easier to start up your first website than many people would have you believe. I taught myself without any of that online help, but it took me several years to get the hang of designing a good website; not good looking, but a website that was good working. I am not going to attempt to provide you with all my knowledge in one article, but will give you some guidelines and an insight into what you have to take into consideration when designing a website - design, build, same thing - it's just semantics.

When you go through these adverts, all they generally offer is to show you how build a website. Anything else, such as how to promote it or make money from it costs extra. If you want the theory behind their ideas, then think again - you won't get it. The same with choosing your domain name - you have to do that without any advice on how to get the best name for your site unless you pay more.

Don't confuse starting your first website with a search engine optimization (SEO) company. The two tasks are different. The only search engine optimization experts worth using are those that are listed at position #1 on Google. Why? Think about it! What is their purpose? What is it that they are suggesting they help you with?

Starting a website is easy, and is only the beginning: the company you choose to help you create your first website should also offer you the following:

1. Website Design

There are many ways to design a website, and many online web design companies will offer you all the fancy bells and whistles: ignore them, because Google doesn't like many of them, and while the Flash animation looks good, they attract surfers wanting entertained rather than the serious buyers that you want. The firm you hire won't tell you that.

2. Website Optimization

Both the design and the content of your website should be optimized so as to impress Google when it visits you. Google's spider uses a mathematical formula known as an algorithm to calculate the relevance of each page in your website to certain keywords. It will identify each word and phrase on your page, and work out their importance.

When a Google customer enters a search term, or keyword, into their browser to find information, they will be presented with an initial list of 10 web pages that the Google algorithms have calculated to be most likely to provide the information sought. For example, this page might be listed for 'website', 'start a website' or 'how to start a website', and its listing position will depend upon how the page rates in relevance for these keywords in comparison to other web pages online.

3. Ease of Optimizing

Most services will optimize your site for you, without telling you how it is done, so that you have to pay all over again if you add another page - each page has to be optimized separately. However, at least one I know shows you how to start a website by letting you do it yourself by means of templates and analysis, telling you where you have gone wrong and what to do to put it right.

4. Website Promotion

Your website should attract the attention of the search engines. Website promotion is very important and there are ways to bring your site to the attention of search engines (let's call them Google to save space). Your site has to be put in Google's face for it to visit, and the worst way to do that it to use search engine submission sites or software. Your website will be regarded more highly by Google if it finds you naturally - by following online links.

There are ways to do this free, but many firms will charge you for it. They will certainly tell you how to start a website, but they will also make an attempt to promote and sell you the other services they offer. Ignore those offers to submit to dozens of search engines - there are only four and most of the rest take their results from them. Never submit your site, but use article marketing to provide a link that the search engines will follow and find you naturally. That is by far the best way.

5. Analyzing Results

Having designed and optimized your site you should analyze your results. There is plenty software available to do this for you, but some of it is expensive. If you have chosen a good web hosting service they will provide you with traffic analysis as part of the package.

Finally, if you want to know how to start a website, don't jump into choosing the first web host you find, and don't go for the cheapest. Prices are relative to what you get, and one hosting company at $300 a year can save you money against another at $5 a month that also requires you to spend another $500 on buying the software that the more expensive host provides as part of the package.

Article Source: http://www.giranimo.com/articles

For more advice on a website design system that works check out How to Start a Website for a foolproof way of building a site that makes money

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